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Strengthen publisher relationships

August 20, 2015 / Austin P.

Within the digital marketing space, the affiliate channel is unique. While other channels rely on automation and programmatic buying, the success of an affiliate marketing campaign hinges upon the strength of relationships.The following are a few tips on how...Read more

6 Degrees of CJ

August 12, 2015 / Lika W.

Staff excitement has been sizzling at CJ Affiliate since the announcement that Kevin Bacon will deliver the keynote address at CJ University 2015—the definitive affiliate networking and education experience. The talk around the office now surrounds...Read more

Woman Shopping on Phone

July 28, 2015 / Lika W.

June 26 marked the first in a series of insightful webinars from one of CJ’s affiliate marketing experts, Director of Strategic Insights Sandrine Thompson. During our recent “Connect and Convert: Actionable Insights for Apparel Retailers” webinar, Sandrine...Read more

July 22, 2015 / Lika W.

And just like that—48 hours later—seven teams comprised of various CJ engineers, account managers, customer support, publisher development, designers, and product managers planned, developed, iterated, and marketed seven different working prototypes. The...Read more

July 14, 2015 / Lika W.

We know affiliate marketing works, but do you know just how powerful this channel really is?60% of affiliate transactions come from new (NTF) customers34% higher average order value (AOV) than any other marketing channelAffiliate drives millions of dollars of...Read more