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June 29, 2016 / Corinne T.
In a survey fielded to 6,000 content creators, 1,200 consumers, and 150 top brand markets, 31% of respondents found blogs to be the online service most likely to influence a purchase (1).Let’s face it, content publishers, AKA bloggers, have the ear of just...Read more
June 28, 2016 / Martina Y.
Here at CJ Affiliate, we are always preparing for Q4. One great way to do this is to run an activation campaign in Q3 to ensure that you are promoting your top partners in Q4.What is an Activation Campaign?An activation campaign is one of the easiest ways to...Read more
June 22, 2016 / Sandrine T.
In this, the first of a three-part blog series, CJ Affiliate’s Strategic Insights Director Sandrine Thompson will present forward-thinking strategies to drive mobile sales in affiliate.According to the 2016 Mobile Intelligence Report, which analyzed the...Read more
June 15, 2016 / Paul M.
There are a few ways to go about the international expansion within the affiliate channel. Which route to take is dependent on a few variables based on the advertiser’s existing processes, infrastructure, and technical architecture.Read on as I explain...Read more
June 8, 2016 / Matt M.
How do you improve an already finely tuned affiliate program? For one specialty retailer, the answer is Affiliate Customer Insights. By tracking and analyzing customer behavior with Affiliate Customer Insights, they increased new-to-file (NTF) customers—and...Read more