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Publisher Tricks & Treats: Get Ready for Halloween

October is almost here and with it comes the beginning of the holiday season; fall leaves lead to pumpkin flavored everything, which spills over into jingle bells. As we close in on the holiday season, it’s important to plan ahead and identify brands that will make your holidays extra sweet…and that begins by planning for Halloween.

Much like last year, consumers will hit the internet early and begin shopping for Halloween inspiration in late September through the October 31st holiday. Be sure to reach out to advertiser teams now to learn more about the hottest products and deals to promote as we head into the spooky season.

Halloween costumes continue to be the hottest products during the Halloween season, but there many other products to keep in mind that customers are searching for online. Here at CJ Affiliate we have a variety of advertisers with products that help to spice up the Halloween season: decorations for the big party, Halloween cards, face paint, makeup, chocolate and candy baskets for the office, and who can forget special treats for your furry friends. With the spooky holiday less than 60 days away, now is the time to grab those Halloween offers before they vanish.

Spooky Facts

Did you know each year Americans collectively spend:

  • $2.6 billion on Costumes (children, adults, pets combined)
  • $2 Billion on candy
  • $1.67 billion on decorations
  • $320 million on cards

The average American will spend $75 on Halloween products, and there are some easy ways you can take advantage of this opportunity. Promote offers from participating CJ Affiliate advertisers in time to maximize your commissions. Make sure to utilize the “Seasonal Link” filter under promotion type to check in on new offers as Halloween nears.

Sweet Treats

...AKA awesome Halloween products. Below is a list of advertisers that have Halloween related products that scream commission:

123 Greetings Store  - AC Lens  - AliExpress - AllBrands - America’s Best Contacts & Eyeglasses  -AMIClubWear - Annie’s - Banggood - Belk - Boscov’s - Costume Kingdom - DHGate - DinoDirect - Fabric.com - Frank Bee Costume - Halloween Express - HalloweenCostumes.com - Harry & David - Hot Topic - Joann.com - Kmart - Lensmart - Light in the Box - Michaels - Milanoo - Newegg - PBS Kids - Personalized Planet - Petco - PinkBasis - Sears - Shopko - Stage Stores - Star Trek Shop - Think Geek - Torid - Unbeatable Sale - Walgreens - Warner Bros Online Shop - Wind City Novelties - Yandy  

Here’s wishing you a magical Halloween!


Ryan Bukley, Publisher Development Representative

Resources: Trading Academy

Halloween is a great time to run some particular offers. I have sen some of the halloween costume offers do really well, 1-2 weeks before the big day. Also some candy offers do well too. For me at least, don't really know about other publishers.

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